FAQ | Tailor

Got questions about Tailor? This FAQ section provides clear and concise answers to common inquiries about our platform, its capabilities, and how it helps you identify and engage high-intent Web3 users.

Are there any limitations on the number of leads I can generate per month?

Our lead generation capabilities are primarily driven by the availability of relevant on-chain activity matching your customized criteria. While we don't typically impose strict limits, extremely niche or highly specific filters might naturally result in a smaller pool of qualified leads. We will discuss realistic expectations with you based on your targeting parameters.

What kind of support and training do you provide to new users?

We provide comprehensive onboarding support, including a dedicated walkthrough of the platform, guidance on defining your ideal lead criteria, and best practices for leveraging Tailor's insights in your outreach campaigns. Our team is also available for ongoing support and to answer any questions you may have.

Can I integrate Tailor's leads directly into my CRM or marketing automation platform?

Yes, Tailor's lead data can be easily integrated with most popular CRM and marketing automation platforms via CSV or Excel exports. We can also discuss API integration options for more seamless and automated workflows depending on your needs and plan.

How do I get started?

Getting started with Tailor is easy. Simply reach out to our team at hello@tailor.network, schedule a demo, or receive a sample lead profile. We'll work with you to define your audience, set your lead criteria, and deliver high-quality, actionable leads tailored to your goals.

Can I customize the filters used to generate leads?

Yes. Tailor allows for highly customized filters based on on-chain activity, such as transaction volume, protocol usage, APY thresholds, token holdings, and wallet activity recency. Off-chain metadata filters like social presence and organizational roles can also be added.

Do you offer a free trial or a shorter-term subscription option?

We typically offer a demo and sample lead profiles to showcase the value of Tailor. While we primarily focus on our annual plan for consistent lead generation, we can discuss shorter-term pilot programs or customized solutions based on your specific requirements and anticipated lead volume. Please contact our sales team to explore these options.

Is there a way to preview sample leads before launching a campaign?

Absolutely. We offer sample lead profiles upon request so you can review structure, detail depth, and format before initiating a campaign.

What is the annual plan pricing for Tailor?

Our annual plan offers a 20% discount per lead for a year. This plan is designed to provide significant savings for long-term users who require consistent lead generation. By opting for the annual plan, you can maximize your budget and ensure a steady flow of high-quality leads tailored to your needs.

What kind of teams typically use Tailor’s solution?

Our users include VC scouts, deal originators, capital allocators, DeFi protocol teams, Web3 growth strategists, and fintech marketers — anyone who benefits from smarter targeting and lead qualification in Web3.

How are Web2 signals integrated with wallet data?

Tailor enriches wallet addresses with available public or semi-public Web2 data like LinkedIn, Twitter handles, or community roles. This hybrid intelligence provides identity context to support more informed and strategic outreach.

What blockchains and protocols does Tailor support?

Tailor currently supports Ethereum and is actively expanding to other major blockchains such as Polygon, Arbitrum, Optimism, and Avalanche. As of the latest market data, Ethereum accounts for approximately 55–60% of the total value locked (TVL) in the DeFi space, making it the dominant chain for on-chain financial activity and a strategic priority for lead intelligence.

How often is lead data updated?

Lead data is continuously refreshed with live on-chain activity and regularly updated Web2 signals. Tailor monitors wallet behaviour in near real-time, ensuring that lead lists reflect current user intent and relevance.

What makes a lead a 'hot lead' in Tailor’s system?

A lead is considered 'hot' if it is based on recent or real-time on-chain activity, such as a wallet that just deployed capital or opened a new borrowing position. These are users who are actively participating in the market and are highly relevant for immediate outreach.

Can Tailor identify institutional or team-based wallets?

Yes. Tailor uses behavioural clustering and enrichment metadata to help flag wallets likely operated by DAOs, funds, or project teams. This can include treasury wallets, multisigs, or accounts linked to verified contributors.

What formats are leads delivered in?

Lead data can be delivered as structured CSV or Excel files, and optionally with detailed per-wallet PDFs. These formats are optimized for both automated and manual outreach workflows.

How is data quality maintained?

Tailor uses a hybrid pipeline of automated filtering and human review. Only the most relevant signals are surfaced, and all lists undergo manual quality checks to ensure leads are accurate, current, and aligned with campaign goals.

Is the lead data exclusive to my campaign?

Yes. All lead lists generated for a client are exclusive to that campaign and are not shared with other clients to maintain competitive advantage and confidentiality.

Can Tailor track activity across multiple wallets owned by the same entity?

While directly linking multiple anonymous wallets to a single individual is often impossible on-chain, Tailor's behavioral analysis and enrichment process can sometimes identify clusters of wallets exhibiting similar or coordinated activity, potentially indicating a single user or entity. This is part of our advanced analysis and can provide deeper insights into user behaviour.